How to Bake a Breadling — A Lore Game Book by Brad Hock
How to Bake a Breadling is a lore game book (loreGB) published by Hollow Press. It takes the form of a standalone manuscript — presented as a discovered document from 1973 — that operates simultaneously as dark fiction, cryptic recipe book, and game object. The conceit is sustained throughout: the reader encounters instructions, lore, and imagery that belong to a coherent if deeply strange internal world.
The production reflects Hollow Press's standard for limited-edition artist publications. The book is bound in a padded hardcover with UV spot printing, stitched binding, and a silk ribbon bookmark. Interior pages are printed full-color on Magno Usomano 140g paper across 128 pages in A5 format. The edition is limited to 1500 copies.
Brad Hock is a Los Angeles-based stop motion filmmaker whose practice engages ancient myths and symbols through surreal narrative structures. He directed the animated short Oldboy's Apples. How to Bake a Breadling extends that sensibility into the book format — the result sits somewhere between artist publication, game supplement, and fictional artifact.
The title is part of Lokator100's selection of Artbooks & Artist Publications, where experimental storytelling objects of this kind are catalogued alongside photobooks and artist-driven printed matter.
About Brad Hock
Brad Hock is a Los Angeles-based stop motion filmmaker and visual storyteller. His work draws on ancient myths and symbols, channeling them through surreal narrative frameworks that move across time and cultural register.
He directed the animated short film Oldboy's Apples, which brought his cinematic sensibility to wider attention. With How to Bake a Breadling, Hock extends his practice into the domain of books and games, collaborating with Hollow Press to produce a work that functions as both fictional artifact and artist publication.
